Dear Club Member,

I’m writing to tell you about an opportunity that’s not for everyone in our Fresh-Pressed Olive Oil Club…but may be for you.

Here’s what I have in mind…

The vast majority of my Club members have joined for one reason only—to experience the instant, unabashed pleasure of savoring the world’s freshest, most flavorful, and purest olive oils on their favorite foods. And if that’s you, I say, salute! You are the reason I founded the Fresh-Pressed Olive Oil Club!

But there’s another, smaller group of Club members who desire something more. Just as some wine enthusiasts want to know as much as they can about their favorite varietals, and how to taste, judge, and describe wines like a professional wine sommelier, there are those who wish to do the same with the Club’s extraordinary fresh olive oils.

If that describes you, I offer you a unique opportunity…

I Invite You to Join My Small, Private Tasters’ Inner Circle

Before I became the Olive Oil Hunter, I took a course that taught me how to taste and evaluate olive oils as a professional olive oil taster. That course changed my life in two ways.

First, it qualified me to be a judge in prestigious olive oil award competitions.

Second, and even more valuable, that course taught me how to use professional blue tasting glasses.

These uniquely designed glasses enable a taster to experience and evaluate the flavors and aromas of any olive oil with sublime intensity and clarity I never knew before. To this day, these glasses allow me to taste and enjoy every Club olive oil to a much higher degree. They are immensely helpful when I travel the world to choose the most delicious olive oils from each new harvest. I’d love to share this tasting experience with you.

The course I took, which gave me the in-depth knowledge of how to taste and evaluate olive oils, was a milestone in my life as a chef and olive oil connoisseur. And ever since I started our Fresh-Pressed Olive Oil Club, I’ve dreamed of leading a small group of Club members on a similar tasting journey.

If such a journey intrigues you, here’s the overview…

1. As a first step, I invite you to take a short, highly enjoyable Master Class video course I’ve put together on how to taste olive oil like a pro. But please don’t worry—there are no books to crack or final exams to study for! From the comfort of your own home, you’ll enjoy a series of fun video get-togethers in a beautiful Italian setting as I, my wife Meghan, and world-famous olive oil expert Duccio Morozzo share our passion and knowledge of olive oil with you. As a result, you’ll enjoy your Club’s olive oils so much more.
2. As part of your Master Class experience, you’ll receive a set of professional cobalt blue tasting glasses. These are the official blue glasses that professional judges use for tasting in olive oil competitions. In a moment I’ll explain how these tasting glasses significantly amplify the flavors and aromas of your Club’s olive oils, yielding unique and sensuous tasting experiences you’ve never known before.
3. You’ll also become a member of my Tasters’ Inner Circle with access to our own private online site, where you can compare your tasting impressions with mine for each new olive oil you receive from the Club.

That’s the overview, and I guarantee this adventure will elevate your enjoyment of the Club’s olive oils to a whole new level.

Now let’s get to the specifics…

You’ll Begin with My Master Class in Olive Oil Tasting

My Master Class in Olive Oil Tasting consists of six short videos we filmed at a charming rustic farmhouse in Umbria, Italy, one of the world’s most fabled olive-growing regions. It’s as if I saved a seat at the table for you as the newest member of my Merry Band of Tasters.

In the six short videos of this Master Class, you’ll discover:

• The proud history and methods of professional olive oil tasting—a tradition you will now become part of.
• The techniques and terminology we professional olive oil tasters use when judging and describing any olive oil.
• How your palate and nose can instantly identify the three factors that professional tasters always look for in a fine olive oil, plus a fourth factor that connoisseurs prize the most.
• Trade secrets of the world’s top master millers and olive oil producers and how you can actually taste their delicious influence in competition-level olive oils such as those you receive from our Club.
• How many olives are needed to produce a single bottle of olive oil. (The number will astonish you!)
• Interesting facts on the major varietals of olives, each with its own flavor profile. You’ll learn how to savor the differences among the varietals, identify those you enjoy the most, and pair them most delectably with your favorite foods.
• How the Club combines oils from different varietals to create blends that are superior to each olive oil individually. (This is precisely how our oils have won top award competitions.)
• The four great destroyers of olive oil taste and how to protect your olive oils against them once they arrive in your home.
• My simple, elegant cooking trick that will enhance the flavor and health benefits of your Club’s extra virgin olive oils every time you use them.
• And so much more. By the end of this Master Class in Olive Oil Tasting, you’ll be an expert yourself…and become an official member of my Tasters’ Inner Circle.

You’ll Also Receive an Essential Tool of the Taster’s Trade—Your Own Set of Professional Blue Tasting Glasses

Wine connoisseurs use specialized glasses for different types of wines such as red, white, or champagne.

Likewise, professional olive oil tasters use a specialized glass when judging olive oils—cobalt blue glass. The glasses you’ll receive for your Master Class are designed strictly in accordance with official international standards used by those who judge olive oils in award competitions. They are considered a “kitchen essential” by serious olive oil tasters everywhere. Here’s why…

When tasting olive oil, we want to focus our senses on aroma and taste only—never on color. This is because an olive oil’s color has no bearing whatsoever on its quality, and we don’t want color to influence our evaluation.

For example, imagine for a moment that one olive oil has a gorgeous, vibrant green color while another is a nondescript pale yellow. If we were judging both oils in clear glasses, we might easily be swayed by the first oil’s eye-catching green color. Yet the plain-looking yellow olive oil might be far superior in terms of aroma, flavor, spiciness, and balance, the very traits we want. This is why judges always use blue glasses that mask the colors of the oils they are judging. By eliminating the influence of color, blue glasses maximize the sensory experience of our palate and nose, and that’s what’s critical in judging olive oils.

These blue glasses intensify your tasting experience in other ways too. Because they are wide at the bottom and narrow at the top, these tasting glasses direct a concentrated range of aromatic notes to your nose. And the tapered rim of the glasses is designed to spread the oil across your mouth and tongue, enhancing your mouthfeel and ability to detect a wider range of flavors and nuances.

What’s more, these glasses are designed to be held in your palm and swirled for about a minute before you sample the oil. This lets the heat from your hand gently warm the oil and intensify its delicious aroma roughly threefold on the nose.

These official tasting glasses strictly conform to International Olive Council specifications and are the tasting glasses of choice among professional tasters and avid connoisseurs. By owning a set, you’ll join an elite group of passionate olive oil aficionados.

Another Benefit of Joining— From Now On, Every Quarterly Shipment of Your Club’s Olive Oils Will Bring a New Tasting Adventure!

As soon as I select the three new olive oils for each upcoming quarter, I will post a video on our private online Tasters’ Inner Circle website. Using my blue glasses, I will describe precisely the fine points of what my palate and nose are detecting in each of the three new olive oils you’ll soon receive. Then, when your oils arrive, you can watch the video at your convenience and compare your impressions with mine.

In this way, you’ll soon join the ranks of the world’s most knowledgeable and insightful olive oil connoisseurs.

If you love the Club’s olive oils now, I assure you that you’ll love them even more passionately once you allow me to train your palate, your nose, and your brain to experience the Club’s oils to the max.

At our online Tasters’ Inner Circle, you and other members are welcome to write in and share your own impressions, pairing suggestions, favorite recipes, etc. You can even send questions for me to answer in our next video.

You may even decide to share the fun with family and friends by hosting your own olive oil tasting party, featuring the Club’s olive oils and a selection of delicious foods. It’s a great way to entertain and share your passion for the world’s finest harvest-fresh olive oils.

RSVP Now

All of the above—your Master Class in Olive Oil Tasting, your set of professional blue tasting glasses, your ongoing membership in my Tasters’ Inner Circle, plus your personalized Certificate of Completion for our Master Class in Olive Oil Tasting—are yours for a one-time cost of only $87.

100% No-Questions-Asked Money-Back Guarantee

As with all the Club’s offerings, if you are dissatisfied in any way, just let us know and you’ll receive a prompt 100% refund, no questions asked, and you needn’t return the glasses. That’s how confident I feel that you’ll love this exciting tasting adventure.

Our Tasters’ Inner Circle will be a small and private group of Club members who love expanding our knowledge and indulging our passion for great olive oils. If you are a kindred spirit, we’d love you to be part of our group!

To Accept My Invitation to Join Our Tasters’ Inner Circle, Please Click Here

P.S. Comments from Club members who’ve already joined our Tasters’ Inner Circle…

Before I announced our Tasters’ Inner Circle to our whole Club, I wanted to run the idea past some long-time Fresh-Pressed Olive Oil Club members. I sent out an email asking if they’d be willing to watch the videos and learn a few simple techniques to taste, smell, and judge olive oils like a pro, using blue tasting glasses.

Most of my sample group said, “Sure, why not?” So I sent each of them a whole kit (the same one I’ll be sending you if you join us). I emphasized that I wanted their honest feedback on whether or not this is a good idea to present to our entire Club.

I awaited their responses with bated breath. I needn’t have worried. The comments that came streaming back blew me away. I had no idea how much they would love this experience! Here, in their own words, are their responses:

"Your blue tasting glasses are my new secret to pairing oils with my favorite meals."

“Being brought up in an Italian family where our house always smelled like heaven at dinnertime, I’ve always appreciated olive oil, but I now have a love for it thanks to the Fresh-Pressed Olive Oil Club. And now I also have a deep understanding of how to fully enjoy it because of The Tasters’ Inner Circle.

"Here’s why my friends now think I’m a world-class chef: Your blue tasing glasses are my new secret to pairing oils with my favorite meals. It’s amazing how much better certain spices, herbs, and all our meals taste when paired properly with the right oil, and your tasting glass makes this fast and simple. In fact, my friends now think I’m a professional chef in my spare time.

"My first olive oil tasting with my Tasters’ kit was alone while watching my Inner Circle videos. My second was with my kids who surprisingly did even better on the quiz than me. Then a few days later, I had friends over, and we enjoyed a tasting before dinner. Now, those friends and two other couples are asking to come over for a tasting as soon as next quarter’s oils arrive!”
— Chris G., Lake Worth, FL

"WOW!...Those glasses make all the difference….”

“First of all WOW! Fantastic video series, and nicely done. I often daydream about being there with you and the Merry Band of Tasters in the various locations where the Club's oils are produced. Using the blue glasses as directed has given me a much clearer idea of what is really being said in the Club’s tasting notes.

“What I mean is, although I read and comprehend the notes, I had never experienced them in any way approaching the experience of the tasting glasses. Those glasses make all the difference, and it was intensely satisfying to actually participate with you, Meghan, and Duccio in the smelling and tasting of each olive oil in the correct manner.

“Since I now know what it feels like and how to proceed, I can practice and hone my own technique, and dive deeper and deeper into each marvelous selection from the Club. The only possible shortcoming in the course may be that we do not have a tasting database of substandard oils to use for context. We only know the best! Oh well! I can handle that! Warmest regards.”
—Tim F., Surry, ME

"I learned a lot!...Pretty cool!”

“The whole experience—the beautiful tasting glasses, the attractively designed tasting materials, and the informative videos—were absolutely enjoyable, interesting and motivating.

“I never knew that the quality and deliciousness of these oils are due to their being among the top .1% of the world’s olive oils. I learned many other facts, as well.

“Being able to sit at my dining room table and do the sensory testing with you, using the same exact glasses and materials that you are using, was really a big plus. The learning process gave me the incentive to do a gathering or a party, because it is interesting and fun!

“I believe that Club members will enjoy their olive oils more as you train our noses and tastebuds to decipher different hints of fruit, vegetables, and herbal nuances in these wonderful oils. I love it!

“I always looked at the material that comes with our bottles of olive oil, but never really interpreted them like I do now. I now feel more serious about using certain oils for certain foods. I can smell it and taste it. I learned a lot!

“I also feel more educated to let my family and friends know not to buy the junk oils in the store. Especially the infused kind! Anyways, a lot of learning in a small amount of time. Pretty cool! I’m looking forward to having my own tasting get-togethers with a few friends and family.”
—Doreen I., Milton, FL

“The perfect complement for someone who buys fine olive oils.”

“We tried the oils side by side—one out of a small, household glass that we would have used otherwise and one out of the handblown, cobalt blue, professional tasting glasses. To say the results were drastic is an understatement. I shouldn’t have been so surprised because I am a bourbon connoisseur. The same thing happens when smelling and tasting from a small, household glass versus a Glencairn glass.

“When discerning the aroma from our house glassware, it was faint and seemed to blend with the room smells. However, the aromas from the tasting glasses were more potent and direct. I really felt like I was in the olive field when smelling from the tasting glasses!

“Same story with the tasting. Not only was the household glass clumsy for a small sip, it also exposed the color of the oil, which we all know does impact our opinion. The flavors were muted in the household glass. The flavors truly came alive in the blue tasting glass. The glass also fit in my hand perfectly.

“The tasting glasses would be the perfect compliment for someone who buys fine olive oils. I think they’ll enjoy having a party around the idea as well. We sure did! The Tasters’ Inner Circle descriptors page was a hit with everybody. It made everybody feel part of the experience by having specific words and flavors to draw from.”
—Justin R., Biltmore Lake, NC

To Join Our Tasters’ Inner Circle, Please Click Here

“Really enhanced my experience.”

“I really enjoyed the video footage showing the modern process compared to the older pressing methods. It really shows a contrast between the pristine facility producing the Club’s oils compared to what larger operations might look like. Smelling the oils before tasting really enhanced my experience. It was very obvious that the oils were a league above store-bought. In fact, I did a side-by-side tasting with one!”
—Ryan B., Greenville, SC

“A big step up for me from a tablespoon!”

“All of the videos were very informative and just the right length. I am really impressed with the blue glasses—a big step up for me from a tablespoon!”
—Ken G., Ormond Beach, FL

“I loved watching the videos….Your passion is contagious!”

“I completed my olive oil tasting and must say that it was quite an experience for me. I loved watching the videos and learned so much about the process of selection, the milling process and what is involved in the smell and taste of the oil.

“I loved seeing the interaction of the three of you. Your passion is contagious! The videos were high quality. I feel like my Club membership is a gift from the Lord. I wasn't looking for it, but He knew it would be beneficial to me and how much I would value it for the gift that it is.

“I think it is great that you get to do what you love and that you make it your mission to share with others. Thank you for this opportunity. I feel richly blessed with it.”
—Darla T., High Springs, FL

“Such a fun experience!”

“I’ve always been passionate about your olive oils. But my palate was uneducated, and I wanted to learn how to truly understand what I have been smelling and tasting in these beautiful and unique oils.

“When I received my Tasters’ kit, I dove right in. I pulled everything out carefully, extra excited because the blue glasses are reminiscent of the cobalt blue glassware passed down from my Mamie’s Italian side of the family. And since I’m a visual learner, the videos were perfect for me to follow along and really distinguish each of the unique smells and flavors in the oils. The smells became so specific, and comparing the oils was such a fun experience! From the guide materials and the videos, I really learned how to differentiate herbal, spicy and fruity aromas in each oil. Who knew I could pull out honeydew and rhubarb, or even radicchio and pink peppercorn! 

“I also appreciated the separation of fact from fiction in all of the takeaways in the videos. I learned not only how to smell and taste the oils, but many overall facts and even some trivia.

“Your oils always feel like a fun adventure coming into my home because they inspire creativity in my cooking. Now being in the Tasters’ Inner Circle right along with T.J., Meghan, and Duccio was a master class in oil tasting and helped me experience the oils in a whole new way! Thank you all!”
—Helen T., Brooklyn, NY

To Join Our Tasters’ Inner Circle, Please Click Here

“I felt like a family friend sitting among your ‘Merry Band of Tasters’ at the table…”

“I can’t tell you how much I enjoyed your wonderful presentation and supporting materials. I really had a great time experiencing your course and tasting the olive oils in the blue tasting glasses! It was such a special and pleasurable way to learn about fine olive oil.

“I felt like a family friend sitting among your ‘Merry Band of Tasters’ at the table, and I loved T.J.’s and Duccio’s casual, good-natured, educational presentation.

“The 6 videos were beautifully filmed and captured images of trips to Italy, natural landscape and fresh olive trees. The quality of information in the course and the materials are excellent. The quiz in video #2 provided a nice, interactive aspect while videos #3 and #4 are packed with valuable insights for understanding and appreciating fine olive oil.

“I particularly liked the professional blue tasting glasses which were an exceptional and essential component during the tasting. These glasses contributed to the amazing aromas and flavors of the olive oil, as well as keeping their colors concealed. I was surprised to see how similar olive oil tasting and sensory analysis are to wine tasting, and this made the class even more fascinating and memorable to me. I learned so much! I certainly appreciate T.J.’s and Duccio’s dedication to crafting superior quality olive oil and presenting them through the Tasters’ Inner Circle, and the glasses really amplified the whole experience into something remarkable.

“T.J.’s passion and enthusiasm for olive oil are evident throughout the videos and delivering this level of quality education and entertainment is an impressive achievement. If you are looking for an enriching and enjoyable way to sample and discover fine olive oil from around the world, T.J’s Tasters’ Inner Circle is for you.”
—Colleen Topper, Former Partner, Goosecross Cellars, Napa Valley, CA

“I was pretty skeptical…”

“I was pretty skeptical initially about the idea of smelling and tasting my albeit scrumptious Club olive oils as if they were complex and interesting wines. I discovered, though, that the wine analogy started to make a lot of sense as I dug into T.J.’s highly entertaining and informative olive oil-tasting course.

“I found surprising pleasure in experiencing the oils on their own, in glassware designed to concentrate their aromas and spread their flavors across the palate. The accompanying videos explain the process of using these professional tasting glasses to discern nuances of flavor and aroma in the oils that are easily missed. The process reminded me of the way learning about wine and training my palate to appreciate it enhanced my enjoyment of the olive oil itself and, more important for me, the way it elevated food.

“Plus, the videos are fantastic! I discovered that I didn’t know as much about olive oil as I thought, despite my very long tenure as a Club member. Mainly, though, I felt like a privileged guest at T.J.’s and Meghan’s table as T.J. and Duccio Morozzo shared their considerable knowledge along with inside tips and anecdotes. Meghan skillfully and charmingly moderated. I highly recommend T.J.’s Tasters’ Inner Circle Master Class.”
—Jackie C., New York, NY

To Join Our Tasters’ Inner Circle, Please Click Here

“Your videos were so helpful and informative, and such a pleasure!”

“I just finished watching the Master Class Video Series to prepare me for my first Tasters' Inner Circle at-home tasting. Your videos were so helpful and informative, and such a pleasure! I'm very impressed with all the effort and expertise you put into producing delicious, healthy olive oil to share with everyone. It is highly appreciated.

“I really enjoyed getting to know T.J., Meghan, and Duccio and learning about the process of olive oil production and sensory analysis. I took lots of notes during the Master Class Video Series. The videos were so well done. 

“I was initially interested in olive oil just for the health benefits, and now I can't wait to do my first real tasting to learn to appreciate and distinguish the flavors and food pairings for each so I can fully enjoy your high-quality oils.”
—Christina C., Murfreesboro, TN

“WOW!…Extremely pleased”

“Just WOW! I recently finished the video series and was extremely pleased with the content. I see that I have been underutilizing your quality oils by ‘saving’ them for salad dressing and drizzling on a dish. I will be cooking more with them now. I appreciated the guidance on how to ‘taste’ oils and things to look for. I must admit I am quite a novice at this, but you are offering a learning process, and I am appreciative. The videos were well done and helpful to me. Thanks so much for including me in the journey and that I can print more of the placemats and tasting notes to keep up my learning.”
—Deb C., Belhaven, NC

“The videos were crucial. T.J. and his expert partner guided me to fully experience the flavors I was tasting. The blue glasses are a nice touch and add a bit of elegance to the tasting experience. Thanks so much for providing this unique opportunity. It was a festive event, and now I look forward to sharing an olive oil tasting with a few friends at a birthday or anniversary celebration.”
—Jim E., Cartersville, GA

“Enlightening!”

“I was pleasantly surprised at the organization of materials included. And the tasting cups are beautiful. It was easy to follow instructions….I was impressed with how much I learned about the nuances of olive oils. The overall experience was enlightening!!”
—Marilyn M., Pahrump, NV

“So informative and fun!”

“I just love the videos! The production quality is excellent, and they are so informative and fun! Everyone is so comfortable in front of the camera. You feel like you are at the table too, joining in a conversation with old friends.”
—Jill P., New York, NY

To Join Our Tasters’ Inner Circle, Please Click Here

“Can’t wait to try this with all the Club’s wonderful oils!”

“After I did my tasting, I read the notes I took from the Master Class, then tasted again. This enabled me to pick out more nuances of each oil. It was wonderful! I can't wait to try this with all the Club’s wonderful oils!”
—Kimberly S., Macungie, PA

“Tasting these olive oils in the professional blue tasting glasses really made a huge difference.”

“I recently had the extreme pleasure of tasting three Fresh Pressed Olive Oil selections in the beautiful cobalt blue professional tasting glasses available to T.J.’s Tasters' Inner Circle. What a treat. The videos, the printed materials, the glasses and the oils are all impressively top notch.

“With my Napa Valley wine industry and general ‘foodie’ background, I had assumed the videos would be mere review. But no! I actually learned a lot!! I didn’t realize I had been duped by mass-produced oil industry marketing, and now I know better! Thank you T.J. and Duccio!! Also, from past experience I knew T.J.'s Club oils are excellent quality, but I never realized that they are consistently award-winning oils—among the very best! 

“After watching the videos I felt prepared for an enhanced tasting experience. T.J., Duccio and Meghan expertly (and entertainingly!) demonstrated what to look for, smell and taste as a part of the complete sensory analysis, and taught how to use the tasting glasses like a professional.

“Tasting these olive oils in the professional blue tasting glasses really made a huge difference. Similar to wine tasting, the shape and color of the glasses definitely influence the intensity of the oils’ aromas and flavors. To get a good sense of how much these professional glasses enhance sensory analysis, I actually also tasted the three oils from clear shot glasses and compared the aromas and flavors from each glass - WOW, what a difference!

“I think it would be really fun to get a few sets of glasses and have some friends over for a fun evening of sniffing, sipping, and tasting the oils on a variety of prepared foods such as bread, veggies, pasta, etc.

“Added bonuses of the Tasters' Inner Circle experience include the ability to download and print more tasting placemats, descriptor sheets and tasting note sheets any time, a quarterly tasting video to accompany each shipment (which makes it feel like T.J. and Duccio are in your kitchen with you!), and the ability to communicate directly with T.J. about questions and your impressions. I am sold on this experience, totally enjoyed it, learned a lot and I highly recommend it!”
—Pamela Topper, Napa, CA Retired Wine Industry Professional

To Join Our Tasters’ Inner Circle, Please Click Here

“We can’t wait to try this with friends at our next dinner party!”

“As a longtime Club member, I always enjoy the tales of T.J.’s “Merry Band of Tasters” in each Pressing Report. ‘Oh, to be a member of that group!’ I often dream. Well, I’m happy to say that the Master Class of T.J.’s Tasters’ Inner Circle left me feeling as if I’d been welcomed into the Merry Band’s inner sanctum. With T.J., Duccio and Meghan guiding the way in the videos, I discovered a whole new appreciation for the wonderful olive oils I was already buying—tasting and smelling an incredible array of flavors and aromas as I learned how to sharpen my senses to reveal them. Make way, Merry Band! I felt like I was gaining a new superpower.

“Through the writings and photos in the Pressing Reports, I had come to ‘know’—at least on paper—T.J., Duccio and Meghan and their world-class olive oil expertise. But the Master Class videos, with their casual, conversational and intimate style, took this so much further. It brought them to life as mentors and friends in my living room, sharing their incredible passion for and knowledge of olive oil with me. I also defy anyone not to get swept up in the Italian-accented passion of Duccio for these oils! It felt like I was talking with the person who actually grows the food you’re buying at a green market. You suddenly have a whole new perspective on a russet potato! And that’s what the Master Classes were like for olive oil. 

 

“Although I’ve been using Fresh-Pressed Olive Oil for years, I’ll never look at a bottle the same way after the Master Class videos. Yes, I knew the oil was of the highest quality, but seeing all the steps, painstaking care and labor of love that’s required to produce it makes me appreciate every drop of this liquid gold so much more. Especially after hearing that an entire tree of olives may not yield enough highest quality oil for a single bottle! But learning about the olive oil journey from the tree to me was just the beginning. 

 

“The heart of the series is about sharing your love and passion for great olive oil in a fun, social way by doing a tasting with family and friends. And that’s where learning those ‘Merry Band of Tasters’ skills comes in. My wife and I tried it for ourselves and had a blast! The videos taught us the techniques, using our special blue tasting glasses, to identify aromas and flavors in the oils. What we quickly learned is that my wife has a better nose and palate than I do! But it was a fun and fascinating new way to enjoy our Fresh-Pressed Olive Oils that we had never tried before. The supplied materials also provided everything we needed. We can’t wait to try this with friends at our next dinner party!”
—Charles N., New York, NY